|
It not hard to see how this has happened. In fact if you're a BMW loyalist, I have been since 1999, the decline was predicted. It started with the change in service scope. I remember when you could pull up to a BMW dealer and get your oil topped off if you were under warranty/service coverage. Then they dropped the wipers blade replacements to one per lease. Recently the change that service plans don't follow a change in ownership - stupid. Follow this with way too many models. Moving to a 3 and 4 series for 2 and 4 door differentiation only to make a Gand Coupe 4 door version of the 2 door series. WTF. BMW is trying to be too many things to too many people. I just turned in my M4 couple and took over an M4 convertible lease - shorter term. When its up who knows. I also have a 2001 M Roadster S54 in the garage. Does she stay or go, time will tell.
|