Quote:
Originally Posted by Dillinger
Honest question: How is this different then just making a regular appointment with a dealer to take a test drive? Less sales pressure maybe? I'm guessing no...
Maybe otherwise unavailable cars available to drive? The X3M wont be officially released to dealers yet, correct?
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This event is co-hosted by the dealer and a marketing team that works with BMW USA. These cars are provided by BMW USA and the test drives are conducted by the marketing team on a predetermined route. There's no guarantee that a dealer would have these cars in-stock for you to test drive so this is a unique opportunity to come drive them. Usually the dealers will have food and deals so it's worth checking out.