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This will only kill their X3 marketshare...no real incentive to choose between the two...with everything looking the same (except the exterior), what would be the incentive for buyers choosing between the two, especially X3??!!!
And by the time the all new X6 (2015 I believe) comes out, it will start eating up X4's marketshare!!!
Someone needs to have a word with BMW's Marketing team... this is a real disappointment...
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