05-14-2012, 05:52 AM | #1 |
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US vs. UK Delivery Lead Times
I asked BMW UK to explain why a US customer can order a car and get a turn around in a matter of weeks.
This was their answer: "I have been liaising directly with our Dealer Planning Department and now able to address your query regarding the US Market receiving the orders of their BMW X3 in a shorter time period to our UK Customers. Firstly, the American market is very different to the market in the UK. The US rarely receive any orders for a specified vehicle order, the majority of cars are built to stock. This means that a customer can receive their vehicle very quickly from a pool of stock vehicles available. This does not happen in the UK as the BMW X3 is sold with specified customer orders, we are not building any stock vehicles and dealers only have limited numbers of demonstrators available. This is a massive difference between the two markets, the US market generally do not build cars to a customer specification, the customer chooses a car which is already built. If a US customer does want a build to order car, we have been informed by BMW USA that there is approximately a 8 week lead time from order to delivery. This is quicker than the UK market, but there is a much shorter delivery time involved." Correct me if I am wrong, but every person in the US here seems to be making custom orders? Has anyone ordered a car and had it delivered from "stock"? |
05-14-2012, 07:35 AM | #2 |
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I think most people on this (or any other forum) are probably custom ordering cars- as we are more of the "fanatics" about BMW and cars in general. But, if a car in dealer stock had met my specs, I would've purchased it. However, I wanted a loaded 28i - rare. Easier to get a loaded 35i- but then you're in X5 and 5 series territory.
Also, the card are built here, and from what I have been reading here- US customers (depending on location) are seeing an average turn around time of 21 days. Ordered the car on 5/7- due to be completed tomorrow 5/15. Couple days at VPC, then trucked to Connecticut from North Carolina. We hope to see it by next Saturday 5/26. Remember UK X3 cars are being shipped (opposite of cars coming from Germany). If we order a German built car like a 535, we must wait along with the rest of the world for delivery as it must be shipped. But I'm sure Europe sees a 5 series custom order much quicker than 6-8 weeks.
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05-14-2012, 09:41 AM | #4 |
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Actually, I think delivery times are "what a market will bare": Americans don't have the patience to aff about (and will order elsewhere), whereas us Brits will allow the car companies to walk all over us.
Husband ordered a 528i mid-February, they STILL haven't given him an allocation (or expected delivery date): we are truly peeved! It is SOMETHING to do with the new N20 (2.8i engine): as far as we can tell, there just isn't any "allocation" of this engine available for the UK (not just 5 Series, but also a problem with 3 Series too). This is the same 2.8i that is going to the US to roll off of the production line in the MY13 X3.... Even before this, in the UK you would still look at a 10/12 week delivery time on a 5 Series. I believe that Americans can order (German made) Q5s in not far off 5 weeks turnaround (including delivery!) too. Not a surprise: Audi need to compete with BMW.... So Horsey, I think what you have been told isn't correct at all: most X3 orders in the US ARE custom orders. Well, regardless, custom ordered X3s are being churned out - and delivered - within a month... Assuming You allowed 4/6 weeks to be added for UK delivery, we should be able to get one within 2 months of ordering (as opposed to an average of 5). But it is all down to "what a market can stand": BMW dearly want to be a player in the US market for SUVs - so they give the US market the allocations and those outside the US have to wait. QT |
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06-01-2012, 04:46 PM | #5 |
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I have ordered a loaded 28i on 26th May, and the factory is 2 miles from my home , let's see when it arrives! No VIN or Pod#
Update: The phone system says it is in production and expected completion date is 06/15. Website is still Chillin out sayeth no production date. Sitting on for a delivery truck for abt a week to haul it 4 miles......shear ridiculous! Scared what will be the service afterwards, dealership is so busy won't talk, their lot seems not moving though. Last edited by Mapleoakrose; 06-21-2012 at 12:28 PM.. Reason: Update |
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06-02-2012, 11:54 AM | #7 |
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Ordered my 20i in Belgium through "direct sales" (i.e. diplo/military) which according to the saleswoman at the importer, should go "much faster", but still had to wait five months before delivery...
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06-26-2012, 09:46 AM | #9 | |
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Quote:
can you give me the contact details of the saleswoman? my local belgian dealer is trying to talk me off the 'direct sales' option and insists on 'local order' ... |
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06-26-2012, 09:48 AM | #10 |
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06-27-2012, 12:57 AM | #11 |
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Here is the UK F25 production output (as best as I can work out) ...
Would appear to have ramped down in the last month. ... maybe the robots have gone on strike for more pay for having to work during the Olympics?
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06-27-2012, 03:40 AM | #12 | |
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contact details: Leona Struyf BMW Group Belux Special Markets Lodderstraat 16 B-2880 Bornem Belgium Tel. +32 (0)3 890 97 02 Fax +32 (0)3 890 50 22 leona.struyf@bmw.be (Ms. Struyf is a pleasure to deal with; she has been extremely helpful in my case) |
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