Quote:
Originally Posted by JoeyO
While I'm sure BMW does take that into consideration, it's not the only consideration. I mean, if some third world country said "We can only afford $10 BMW's" BMW is not going to respond by selling them $10 BMW's. I'm exaggerating on the price of course to make a point.
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It is also a balance of how desirable the market is to BMW.... In the UK (and sounds like Singapore!) BMW has a good market share. In the USA, not so much yet: so maybe more attractive pricing because they want to get into that market. Maybe they are less interested in "getting into the market" in less developed countries (hence not willing to drop prices incredibly low).
QT