Quote:
Originally Posted by torzeck
...it's the marketing that's really turned me off. If RR's marketing referenced more of their storied history, had the performance I might have looked deeper.
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Yea, on TV, all I see is that stupid Times Square commercial. It speaks nothing about the vehicle's off-road capabilities. But rather, the messege I get is that the vehicle is to be shown off while driving around the city.
However no marketing snafu can be worse than the Fiat 500 marketing campaign featuring Jennifer Lopez. Once I saw that commercial, any remote chance of me (and any testosterone-carrying male in the USA for that matter) ever owning a Fiat 500 flew out the window. Shortly afterwards, the head of Marketing in America was fired.